WIN vehicles act as moving billboards, helping build a stronger brand through consistent marketing
Many things differentiate WIN from other home inspection companies, including our professionalism, our expertise and our immediately recognizable vehicles. WIN home inspectors arrive early in a clean, distinctly branded vehicle – a consistent brand image like ours is great marketing for home inspectors.
WIN’s service vehicles are professional and uniform. There are three key reasons for that:
1) First impressions are important to both home buyers and real estate agents. When WIN inspectors arrive at a job, they project a strong brand that stands behind its work. Our inspectors are polished, approachable professionals who can answer their clients’ questions.
2) The uniform appearance of our branded vehicles means that if franchisees help each other on busy days, they will have the same professional appearance and deliver the same high-quality inspection service. That maintains and strengthens the relationship with the referring real estate agent.
3) WIN vehicles are great marketing for home inspectors by acting as rolling billboards for the brand. As franchise owners drive through their exclusive territories, residents and real estate agents see them and recognize them. In areas with more WIN franchise owners, more of those vehicles are driving around, which amplifies the advertising effect. That’s marketing power.
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