First, you should develop a keen understanding of your passions and interests, and identify a business opportunity that you’ll find satisfying. You should also look at how much money you will need to invest, and how much you can earn over time. You should also weigh the impact of the economy on the industry. Some industries, such as home inspection, tend to be evergreen because people buy and sell in all market conditions even if the volume of transactions may be impacted. Also look for a franchise that invests in technology, innovation and support staff. The larger the franchise support staff, the better support you can expect. Also, look for hidden costs in a franchise. Often, franchise systems may charge extra fees for support that you might incorrectly assume comes with your monthly fee. Also, try to learn about the culture of the franchise, and how well the franchisees in the system get along with each other. For example, franchise owners at WIN started their home inspection businesses because they love helping others, enjoy meeting new people virtually every day without having to sit behind a desk the whole day, and learning new things continually because of our in-house comprehensive training and certification program.